Why We Rise


The world loses 800,000 people to suicide every year—a tragic statistic the Centre for Addiction and Mental Health (CAMH) is determined to change. As a world-leader in mental health research, we created the Sunrise Challenge to raise vital funds that will fuel new discoveries and break down the barriers that keep people from getting help when they need it most. We rise for those who’ve been affected by mental illness, for those who’ve lost their lives or a loved one to suicide, and to show those currently struggling that they don’t have to go through this alone—that they matter, that help is out there, and that people care about them.

CAMH Sunrise Challenge Where Your Money Goes


When you support the Sunrise Challenge, you support CAMH and the work we’re doing to solve the most complex issues in mental health. By revolutionizing our understanding of the brain, challenging stigma, and driving social change, we’re working to create a brighter future for people living with mental illness—a future where no one has to lose their life or a loved one to suicide. Every dollar raised gets us closer to this goal by driving innovative research, improving access to care, and supporting the most urgent hospital needs.


These are the stats. And it’s time we change them.

There are 450 million people living with mental illness worldwide.

1 in 5 Canadians will experience mental illness in any given year.

By the age of 40, 50% of Canadians will have had a mental illness.

11 Canadians die by suicide every day.

The world loses 800,000 people to suicide every year.

For each person we lose, at least 7 to 10 others are deeply affected.

CAMH Sunrise Challenge Why CAMH


As Canada’s largest mental health teaching hospital and a world-leading research centre in its field, the Centre for Addiction and Mental Health sets the standards for care, research, education and leading social change. With a dedicated staff of more than 3,000 physicians, clinicians, researchers, educators and support staff, CAMH offers outstanding clinical care to more than 37,000 patients each year.